Business plan with calculations for opening a car wash. How to open a car wash You need to open a car wash from scratch

Where to start opening a car wash: required documents, land, connection to networks, obtaining permits. Three options for the technical organization of a car wash are offered.

Car wash as a business is not as difficult as it seems at first glance. After all, there are now plenty of mobile mobile complexes equipped with a full set of equipment that allows us to provide the maximum possible range of car washing and cleaning services. In addition, the good thing about a mobile car wash is that it can be installed in any convenient, or more precisely, profitable place for this business. At the same time, its compactness and low cost make this type of business more accessible to a wide range of small entrepreneurs.

In simple terms, it is enough to invest money in a mobile car wash once, promote it, expand the list of basic and additional services to the maximum, and quietly make a profit. But where to buy a mobile car wash, how to quickly collect a list of documents for opening it, and also get a stable influx of customers - read on.

Let's look at the key steps for opening a car wash based on a mobile complex.

Step 1: Solving organizational and legal issues

Almost all beginning businessmen at the stage of starting a business are faced with the problem of collecting the necessary package of documents. If you approach this issue step by step, then this approach will save you a lot of time, money and nerves.

Individual entrepreneur registration

The first thing you need to do is decide on the organizational and legal form of doing business. And here there are two options: either you register as an LLC or as an individual entrepreneur (IP). If you are exploring the space of a small business for the first time, then it is better to register an individual entrepreneur, as this will save you from unnecessary red tape when preparing a package of documents for opening a car wash.

Tax system

And here it is better to make your choice in favor of the simplified tax system (simplified taxation system). The fact is that the tax rate in the simplified tax system consists of two indicators: 6% of total income and 15% of income reduced by the amount of expenses. In this case, the taxpayer has the right to choose according to which of these two indicators the tax will be paid.

And here it is better to focus on the second option: 15% on income reduced by expenses, since in this case the total tax amount if the business profitability is less than 60% (and the profitability of a car wash does not exceed 40%) will be less than the tax amount when choosing rates of 6% of total income.

Note: Tax accounting under the simplified tax system is quite simple and, in fact, can be carried out by the entrepreneur himself without the involvement of an accountant, but in order not to get confused in all the intricacies and features of accounting, we recommend using the online accounting “My Business”.

Required documents

When all the organizational and legal aspects of opening a business have been resolved, the question immediately arises: “What does it take to open a car wash?” And here the manufacturers of mobile car wash complexes solve some of the problems for you, since along with the equipment they can provide you with a certain package of documents. This includes the following car wash permits:

• All certificates relating to the equipment installed on the complex.
• Passport for the design of a car wash.
• Rejection letter for car wash design.
• License agreement.
• Project agreement on ecology “Environmental protection”.
• Architectural coordination.
• Typical fire report.
• Standard expert opinion (SER) confirming the safety of technological processes for washing vehicles.

And it doesn’t matter from which manufacturer you purchase a mobile car wash. The main thing is that he must provide you with the above-mentioned package of permits and approval documents, since independently collecting such papers will take you several months.

Step 2: Select a plot of land

Your next step is land for a car wash. However, it is quite difficult to give you clear recommendations here, since everything will depend on the specific situation, and there are only three of them:

• Purchasing a plot of land from a private owner.
• Lease of a plot of land from the state (subject of the Russian Federation or region).
• Sublease.

In this situation, sublease is the best option, since it is much easier, cheaper and faster to negotiate with the main tenant in the person of the owner of a gas station, parking lot or large shopping center than with representatives of local governments (Administration, City Government, Village Council, etc.). ).

Step 3: Connecting to Electrical Networks

The third step is concluding an agreement for connection to electrical networks. And although mobile car washes are equipped with generators, it is better not to miss such an opportunity as connecting to city electrical networks. Simply, the constant operation of a car wash on generators alone leads to their frequent breakdowns and power failures, and also increases the cost of the services provided for cleaning and washing cars.

Step 4: Connecting to water networks

The fourth step is an agreement for connection to water networks and, if necessary, a second agreement for the purchase of water. Despite the fact that most mobile car washes are equipped with a closed water circulation system, these contracts will still have to be concluded, since waste water needs to be discharged somewhere, including municipal solid waste (filters).

Step 5: Concluding an agreement for solid waste disposal

Step five follows from the fourth - this is an agreement for the disposal of solid waste (solid waste) and used water.

Additional Steps

The next two actions on your part may or may not take place, since everything here will depend on the specific legal norms in a particular region or subject of the Russian Federation. You may need:

• Permission to install a car wash structure at the specified address. This permission is required if you are leasing municipal land. It is taken from the Head of the Administration of the municipality, district, administration, etc.
• You may also be required to approve the appearance of the car wash structure, which must, according to legal regulations, fit into the boundaries of the locality. To obtain such a permit, you need to contact the local architectural authorities and provide them with several options for planning solutions, including a photo montage of the appearance of the car wash in relation to the area.

Final composition of documents

As a result, to obtain permission to open a car wash, you must collect the following package of documents:

• The entire package of documents related to the organizational and legal form of doing business. Simply put - documents for individual entrepreneurs and documents for tax registration.
• Permits and approval documents received from the manufacturer of the mobile car wash.
• Document of ownership, lease or sublease of the plot of land where the car wash will be located.
• Agreement on connection to electrical networks.
• Agreements for connection to water networks and for the purchase of water.
• Agreements for the disposal of solid waste and used water.

Step 6: Final step: obtaining permission from Rospotrebnadzor.

And finally, when the entire package of documents has been collected, you contact the local authority of Rospotrebnadzor, which, based on them, issues you the following permit for a car wash: “Permit (IP) for the type of activity “Car wash” at the address: such and such a city, such a street - this, etc.”

Complexes of mobile car washes.

As mentioned above, many mobile car wash complexes are available for individual entrepreneurs. And below you will be presented with 3 options for similar equipment from leading manufacturers, which will help determine the final car wash cost and, as a result, find out a more accurate figure for the initial investment.

Option one

Option two

This option is optimal for those who want to try this type of business in their city and weigh the pros and cons. For these purposes, the Fortis company presents 4 sets of mobile car washes: model 111, 112, 211 and 212. Two of these models 111 and 112 are designed for washing cars only at positive air temperatures, the other two 211 and 212 - at air temperatures down to -15°C. That is, if you want to provide car wash services only in the summer, then pay attention to models 111 and 112. But models 211 and 212 can only be used from mid-spring to late autumn, because they are not suitable for working in harsh Russian winters. The minimum cost of mobile car washes of the Fortis company is 197 thousand rubles.

A distinctive feature of all these models is a set of equipment that includes an inflatable tent consisting of a pallet with inflatable sides. At the same time, all car wash equipment easily fits into medium tonnage truck and, if desired, can be transported from place to place, and its installation takes a matter of hours.

Option three

Choosing a location for a car wash

So, it remains to highlight one more of the main points of the car wash business - this choice of location.

At first glance, it may seem that the best places for a car wash are busy highways. That’s right, but such places are only suitable for tunnel car washes with a capacity of 15 cars per hour or more, and a single-station manual car wash can pass through no more than 3 cars per hour, and then only if the washer is highly professional.

Simply put, you will earn little, since the majority of clients in such places want to quickly wash the car body, without any additional services. From which it follows that you need to look for a place with regular customers who value quality and are willing to pay well for it.

And here you should consider the following options: a large shopping center, a parking lot and a gas station. Ideally, each of these places should be located near residential (dormitory) areas, where local motorists will become your first customers. That is, a person will know that there is a car wash near his house, where he can leave his car and calmly go home, waiting for a call about washing the car.

People quickly get used to such a convenient location of the car wash, and if your service is at the proper level, then over time a whole line will line up for you and the car wash will take place by appointment. And most importantly, it is these clients who most often order additional services, such as dry cleaning or polishing, which cost 2-3 times more than a regular body wash. Now we will look at them in more detail.

List of services provided

At the same time, I would like to draw your attention to the fact that the prices indicated below for car wash services were relevant in the fall of 2012 for the central and northwestern federal district. Of course, prices are different everywhere and change all the time, but this information will help you understand the pricing system and draw appropriate conclusions.

1. Body wash. Basic work: washing the body with shampoo, drying the body, washing the sills and arches. Cost option:
   • Small cars with engine capacity up to 800-1500 cm³ - 230 rubles.
   • Passenger cars - 280 rub.
   • Niva class jeeps, Minivan - 320 rub.
   • Minibuses of the Nissan class, BMW-X5 - 380 rubles.
   • Gazelle buses up to 3 tons - 600 rubles.
2. Interior cleaning. Basic work: cleaning the interior with a vacuum cleaner, washing glass, panels and door trim. Cost option:
   • Jeeps - 120 rub.
   • Minibuses - 130 rubles, cleaning of panels and door trim - 180 rubles.
3. Blackening of the bumper and rubber. (Pre-sale preparation). Cost option:
   • Passenger cars and small cars - 70 rubles. bumper, 70 rub. a pair of wheels.
   • Jeeps - 90 rub. bumper, 90 rub. a pair of wheels.
   • Minibuses - 90 rub. bumper, 90 rub. a pair of wheels.
4. Deep wash of the engine compartment and engine. Cost option:
   • Passenger cars and small cars - 300 rubles.
   • Jeeps - 330 rub.
   • Minibuses - 300 rub.
5. Washing the engine compartment and engine. Cost option:
   • Passenger cars and small cars - 140 rubles.
   • Jeeps - 150 rub.
   • Minibuses - 140 rub.
6. Body polishing. Cost option:
   • Passenger cars and small cars - 400 rubles.
   • Jeeps - 500 rub.
   • Minibuses - 550 rub.
7. Washing and cleaning the trunk (vacuum cleaner).
Cost option:

• Passenger cars and small cars - 100 rubles.
• Jeeps - 110 rub.
• Minibuses - 120 rub.

• Passenger cars and small cars - 90 rubles.
• Jeeps - 110 rub.
• Minibuses - 130 rub.

• Windshield - 80 rub.
• Other glasses - 110 rub.
• Comprehensive processing of all glasses - 160 rubles.

As you can see, the list of basic services is quite impressive, and if desired, you can add washing and cleaning of other vehicles such as motorcycles, bicycles, ATVs and even watercraft. But the steepest prices apply to car interior dry cleaning, where just one order for such a service can cover the entire daily revenue from a regular car body wash.

List of services for dry cleaning of car interiors.

• Car with engine capacity up to 1000 cm³ - 3500 rub. with disassembly of the interior, 3000 rubles. without disassembly.
• Car with engine capacity up to 1500 cm³ - 4000 rub. with disassembly of the interior, 3000 rubles. without disassembly.
• Cars with engine capacity up to 2000 cm³ - 4500 rub. with disassembly of the interior, 3500 rubles. without disassembly.
• Station wagons, crossovers and other premium cars - 5,000 rubles. with disassembly of the interior, 4000 rubles. without disassembly.
• SUV class jeeps - 5500 rub. with disassembly of the interior, 4500 rubles. without disassembly.
• Car class minivans - 7000 rubles. with disassembly of the interior, 5000 rubles. without disassembly.

You can also add to this list an additional list of services for dry cleaning of individual elements of the car interior and thereby further increase your income from the car wash.

Advertising

As soon as we open a car wash, we certainly shouldn’t expect a powerful flow of customers with folded arms. Here you will have to invest some money in its promotion. In addition to standard advertising such as banners, road signs, leaflets and booklets, the following methods will be extremely effective:

• Method one - free car wash! And in the literal sense of the word. For example, you put up a stand or banner with the following name: “From May 1 to May 5, washing any car is completely free!” Yes, you will lose part of the profit, but this pressing question: “How to promote a car wash” will be finally resolved. After all, you must agree, who would refuse such a service? Nobody! Of course, after the end of the promotion, some car owners will drop out, but those who remain will form the basis of your customer base.

• Method two - discount on all services up to 50%. For example, you advertise: “The last day of the month - 50% discount on all services.” This service will be especially relevant for dry cleaning of a car dealership and other expensive events. You can also issue coupons for a small monthly discount for regular customers. The discount is promoted using Internet coupon services such as Biglion, Grupon, Couponator.

So, you already know how to open a car wash, and the final touch remains - the quality of customer service and work with the car wash staff.

Staff

High quality customer service means not only a job well done, but also an individual approach to each of them. That is, it is much more convenient for a person to wait for a car wash in a cozy lounge, with hot and free coffee in his hands, while watching his favorite show, than somewhere on the street.

As for the service personnel, for a single-station car wash you will need only one employee. But even here, the search for such a person should be approached responsibly and not skimp on the salary. Immediately try to exclude such personnel as schoolchildren, students or visitors. By simply saving on their salaries, you will end up losing even more, because such low-skilled workers sharply reduce the throughput of the car wash, and the quality of service will leave much to be desired. In this case, it is better to set the fee at 30% of the cost of the service (washing the body, cleaning the interior, etc.), but to control the cash register, be sure to install video surveillance.

Approximate data:

• Monthly income – from 210,000 or 165,000 rubles.
• Net profit - from 39,100 or 28,475 rubles.
• Initial costs – from 728,800 rubles.
• Payback – from 1 year 9 months.

In this article we will draw up a detailed business plan for a small stationary car wash with calculations.

The car wash provides services for car washing, polishing, chemical cleaning of the interior, and engine washing. Please note that the work will be performed by people, this is not an automated car wash. But professional equipment will be used for the work, allowing the work to be completed faster than usual. This will be a relatively small car wash.

In general, a car wash as a business is considered only by those who have their own premises for this activity or have the opportunity to build one on their land. Then this business is profitable. If you rent a room, it turns out to be less profitable, and such a room is not easy to find. Nevertheless, to draw up this business plan, we considered the option of rented premises.

Market analysis

The market analysis of this industry was covered in. I would like to dwell on the consideration of competitors and methods of combating them.

The main competition will be from large, well-known enterprises throughout the city. Fortunately, there are few of them. The main methods of dealing with them are better offers, promotions, discounts, quality services, and their availability. Advertising will also be an important factor. A properly planned business always begins with the development of an advertising campaign.

Small car washes won't cause much harm. If they are far from our location, they will not have any effect at all. But you will have to compete with those car washes that are located nearby. Here the main tool of struggle will be advertising. You will have to spend a lot of money on outdoor advertising. Moreover, these will not only be signs, but also various signs and posters. It is very important to think through promotions and change the price in accordance with seasonal demand. This flexibility will allow you to stay in the black even in times of calm, attracting more and more new clients.

If speak about potential buyers , then these will be people with cars, naturally. Mostly men aged 20 to 55 years. This contingent gives preference to the quality of service; consumers in this segment do not pay special attention to interior decoration. The income of potential buyers is average and above average. Low-income citizens tend to wash their cars on their own.

Women also use car washes. They pay attention to the appearance of workers, their grooming, and the presence of signs. Today, women driving have become significantly younger. It is worth focusing on ladies aged 20-45 with average and high incomes.

SWOT analysis

When opening your own hand car wash, you need to do thorough research. It is worth resorting to SWOT analysis. This technique allows you to study a business comprehensively, point out shortcomings and opportunities.

It is customary to divide factors into external and internal. The former cannot be influenced or changed. These include:

1. Possibilities:

• An increase in the number of cars and, as a result, an increase in the number of potential clients and demand for the service.
• Growing income of the population.
• Reduced level of competition.
• Free entry to the market, no barriers.
• Possibility of opening a related business (car service, for example).
• Providing related services.
• Sale of spare parts, car care products, etc.

1. Threats:

• Increased competition.
• Increase in tax burden.
• Legislative changes (eg reintroduction of licensing).
• Decreased demand due to economic downturn and less purchasing power.
• Forced move to a new place.
• The need to comply with SES requirements (especially those related to water and premises maintenance).
• Seasonality of business, a sharp decline in income as a result.

Internal factors can be changed, shortcomings can be worked on, and eliminated. And use your strengths to your advantage and enhance their influence. Internal factors include:

1. Strengths:

• Relatively low level of competition in the selected territory.
• Favorable location.
• Opportunity to hire experienced workers.
• Search for favorable conditions for renting premises.
• Low costs for providing services (especially raw materials).
• Acceptability and availability of prices for customers.
• The cost of the service may change.
• Low follow-up costs.
• Almost all costs are directly related to the volume of work, which reduces possible losses to a minimum.

1. Weak sides:

• Lack of experience in this field.
• Lack of regular customers.
• Zero business reputation of the organization.
• The limited demand is due to the area of ​​the rented premises.
• Working with water requires constant cleaning and maintaining cleanliness, which is very difficult in these conditions.
• Unprofessionalism of workers.
• Lack of training courses and specialist training.
• Lack of motivation among employees.
• Quite a long and serious stage of preparing the premises.

All this must be taken into account when opening your own car wash.

Opportunity Assessment

In this type of business, the greatest demand occurs in the spring-autumn period. There is a lull in the cold season. But this does not mean that people do not use car wash services at all. They just do it a little less often. During such a period, it makes sense to reduce the cost of services provided, increase advertising costs, and make it more aimed at the “casual” consumer.

Our manual car wash will operate according to the following schedule:

Total: 79 hours per week and 338 hours per month.

Specialists will be needed for the work. There will be 2 teams working, each consisting of 2 people. The senior is responsible for working with clients, that is, he makes calculations and accepts payments. At the end of the working day, the premises are cleaned using hand washes by both workers. They will work 2 through 2 to achieve greater efficiency and proper rest between working days.

You will not need a secretary or administrator to work. In fact, the administrator will be the senior person in the team, and there is no need to receive phone calls - specialists will work on site. If it is necessary to receive calls for recording, then it is advisable to appoint an administrator, who can also be the entrepreneur himself.

As such, there is no need to develop your own website either. Unless you can limit yourself to a business card website or a group on social networks, which the entrepreneur himself can run, adding information about ongoing promotions, discounts, offers, and prices.

An accountant is also not necessary for an entrepreneur. You can either use the services of specialized companies, or. Moreover, today there are many auxiliary services for working and submitting reports directly via the Internet.

Organizational and legal aspects

1. Registration of your own company. This could be an individual entrepreneur or an LLC. The cost of registration on your own will be 800 rubles (payment of state duty). The OKVED code will be 20.3 — Provision of other types of vehicle maintenance services. This code is also valid for 2016.
2. An entrepreneur can choose the simplified tax system or UTII. In the second case, two options are possible - simplified tax system “Income” 6% or simplified tax system “income minus expenses” 6-15% (the rate is determined depending on the region).
3. If you need to accept payment from a client using bank cards, then.
4. Order of Rospotrebnadzor No. 776 dated November 21, 2005 (clause 19) specifies the documents required to obtain a SEZ.
5. Car wash services do not have to be certified. This is a purely voluntary matter.
6. When purchasing the necessary equipment, you need to take care of the availability of documents that will greatly simplify opening the sink. This includes an environmental agreement “Environmental Protection”, a license, certificates, and a standard expert opinion.
7. It is important to comply with all sanitary and fire regulations. This will simplify the procedure for obtaining the appropriate permits.
8. When using a cash register, its registration is required before the organization’s work begins.
9. It is worth obtaining an agreement with the appropriate company for the removal of solid household waste. In this case, cleaning the surrounding area will not be necessary. The environment will not be polluted; all work will be carried out indoors (a large garage, fenced on all sides and preventing water and dirt from entering the external environment).
10. There must be an agreement for the provision of utilities (electricity, water).
11. The rental agreement must be official!

The success of a car wash is half (if not more) dependent on the right location. Most often, owners locate their car washes near city entrances, highways, near major city roads, and border posts.. Such places are very successful. After all, we must not forget that almost all clients will be “random”; in this type of business it is quite difficult to form your own client base. But we need to work on this.

It is also worth thinking about the size of the room. In our case, 2 cars can be serviced at the same time. Therefore, you will have to equip 2 workplaces. You can rent a slightly larger space, which will provide the possibility of future expansion.

Marketing plan

Price policy:

There is no point in lowering the cost during the “season”. People use car wash services here and now. Almost none of them compare prices, but stop at the one that is on the route. But in the cold season, you can reduce the cost, but at the same time advertise throughout the city, offer promotions, discounts, and favorable conditions.

The high level of competition in this type of business necessitates the use of advertising, and a lot of money will have to be spent on this.

The main types of advertising that really “work” include ( don't forget about its quality!):

• Use of billboards. They should be as informative, vivid and memorable as possible.
• Posting information at nearby gas stations. The method is relatively cheap, but very effective.
• It is worth thinking about holding promotions. For example, “Only today you get interior cleaning with a 50 percent discount if you wash your car with us!”.
• Handing out business cards. You don’t need to dwell on this, but it’s better to give it to customers who have already arrived to you, so that they visit the car wash again.
• Placement of sign board. This is especially true when located near a highway or near a large supermarket. Such a shield should be colorful, catchy, and quite large.
• You might think about providing your clients with a corner for leisure, free tea, coffee (this will be especially important in winter, when any visitor will not mind warming up).

Calculation of projected income

We will make calculations for winter time and the rest of the period separately.

Production plan

We have already mentioned the location of the premises. It is worth choosing a garage in a suitable location. The ideal option would be if it has already been prepared for car wash operation.

It is very important to establish a system for water supply, its subsequent filtration, purification, and removal. All this costs a lot. We must not forget that filters can operate at temperatures not lower than +5 degrees. This means that you need to take care of heating the room. All this will be included in the refurbishment. But if you have a central water supply, then filters are not needed.

The necessary equipment includes tools such as vacuum cleaners, hand washers (usually from Karcher), compressor units, etc. Don't forget that we are equipping 2 workplaces.

The work of specialists was mentioned above. Their income will be formed as follows:

1. Foreman - 33% of shift revenue.
2. Assistant foreman - 27% of shift revenue.

Interest includes tax deductions and insurance premiums.

Organizational plan

Financial plan

Payback: 21 months, that is, 1 year and 9 months. We remind you that if you have your own premises, the payback will come faster.

Risks

The main risks will be:

• High SES requirements, fines. You can eliminate possible losses by following all the necessary standards.
• High level of competition. Offering quality services, pursuing a serious advertising policy. Developing a clientele (even though it’s difficult).
• Wrong location choice. Before starting work, it is necessary to conduct geomarketing research that will help you choose the most profitable location for a car wash.
• Unqualified personnel. It is important to carefully select candidates, conduct some kind of training, and hire them for a probationary period. You can motivate workers with piecework wages (in fact, as in our example).
• Force majeure. This may include equipment failure and possible natural disasters. In the first case, it is necessary to timely check the equipment, repair it and re-equip the car wash, which will reduce the risk of breakdowns to a minimum. The second factor is related to weather conditions; here it is important to strengthen your own car wash and isolate it from external influences. This can also include pipe breaks and temporary water outages. Here, unfortunately, it is almost impossible to protect yourself. It will not be possible to store water in such large quantities. Yes, and it will take up a huge amount of space.

Important: Remember that you can independently create a business plan specifically for your business. To do this, read the articles:

One last request: We are all human and can make mistakes, leave something out, etc. Do not judge strictly if this business plan or others in the section seem incomplete to you. If you have experience in this or that activity or you see a flaw and can add to the article, please let me know in the comments! This is the only way we can jointly make business plans more complete, detailed and up-to-date. Thank you for your attention!

How much does it cost to open a car wash: the concept of “self-service car wash” + how a self-service car wash works + location of the car wash + collecting documents + prices for a ready-made car wash complex + marketing strategies + cost of opening a car wash and payback period.

There are quite a lot of people who want to start their own business in the city with a car wash. The business is profitable, and its organization requires relatively little funds. Even less savings will be needed to organize a self-service car wash.

At the same time, there is always a demand for car washing services, especially in big cities. The business will have customers even in the periphery, where there are still few car washes.

In this article we will look at how much it costs to open a self-service car wash, how profitable it is and how quickly you will “recoup” your investment.

What is a self-service car wash?

is a design for car washing that works without the help of workers. Anyone who wants to wash their car pays money at a special terminal, after which they receive a token for the amount or time of washing. The car owner does all the work himself.

Naturally, someone must monitor from the outside how visitors handle the equipment, give them hints, etc. But the number of employees at the self-service car wash still remains minimal, and the wages of these few employees will be relatively small.

What are the advantages of a self-service car wash for the business owner and visitors?

1. A novice businessman can save on wages for employees and manage the entire process himself.
2. Customers have the opportunity to save money on car washing, since the price for such a service is, of course, lower than at regular car washes, where the work is performed by staff.

How does a self-service car wash work?

The client arrives at the self-service car wash and selects the desired time and type of service to wash the car at the terminal.

Once he pays, the equipment will work for a certain amount of time. If during this time the driver did not have time to wash the car, he can pay extra and continue to work on the car.

Before starting work, the driver puts on a suit that does not get wet, and then proceeds to wash the car.

There is nothing complicated in the process itself:

• All you have to do is point the gun at the car. Thanks to the powerful flow of water, to which special chemicals have been added, dirt will be removed from the car before your eyes.
• The second stage is washing off the detergent and remaining dirt.
• Afterwards, you can proceed to the third stage - applying wax, which gives the car a shine. In addition, after this procedure, the dirt does not stick to the car so much, there are no water stains.
• Next, the machine goes through the drying stage. At this point, the full washing complex is considered complete.

Additionally, you can vacuum the inside of the car, wash the tires and wheels, etc.

Choosing a place for a self-service car wash

The choice of location determines how many clients you will serve and how much profit they will bring. If you choose a bad location, there is a high risk that the point will close in just a couple of months due to zero profit.

Let's say right away that it will be difficult to conclude such a deal. And even if you succeed, you will most likely have to pay a considerable amount of money for rent.

The second option is to open a car wash near the highway, in a place with convenient access. Make a huge sign that will tell car owners where to turn to get to the car wash.

If you are lucky and get permission to place a sign near a traffic light, the flow of customers is guaranteed to increase. Drivers, while standing at the intersection and waiting for the signal, will have time to consider your proposal in detail and think about it.

You can use the same marketing ploy at pedestrian crossings, near speed bumps, etc.

Another option is to open a car wash at the exit of the business district. Why on the road? On the way to work or in a hurry to a business meeting, drivers simply will not pay attention to the offer to wash the car. On the way back, when you already have free time, you can stop by a car wash and bring beauty to the car interior.

In general, look for a location for a self-service car wash where you have the most potential customers and where they have the opportunity to see your advertising.

How much does it cost to rent a space for a self-service car wash? Much depends on the region, the location of the future car wash and many other factors.

Consider buying the land and not overpaying the landlord.
An approximate cost item for renting a place for a sink with an area of ​​120 m2 in a small city is from 30,000 rubles.

A complete sink must have 3 boxes, high-pressure water (in addition, you need to install a pump to have strong pressure), a drain with a water purification system, and 15 kW electrical wiring. All these indicators are important when working, and they will also be checked by city services (water utility, fire inspection) before allowing you to open a point.

Another important point– the floor in the car wash should be made warm so that in winter the water does not freeze, but has time to drain into the sewer.

Washing operation diagram:

What documents do you need to collect to open a car wash?

To require a minimum package of documents:

1. Application on form No. P21001.
2. Application for transition to the simplified tax system.
3. Copy of passport and TIN.
4. You must pay a state fee (800 rubles) and provide a receipt for this.

The package of documents will be ready in 5 days. An individual entrepreneur can conduct reporting himself or order this service from an outsourcing company.

Additionally, you need to prepare documents for other inspection authorities:

1. Permission to operate from the city or district administration.
2. Lease agreement or purchase and sale agreement for a plot.
3. Agreement with the city housing office for waste disposal and cleaning of the adjacent area.
4. The car wash project, which must be approved by the State Sanitary and Epidemiological Supervision Authority, the architect of the city administration, the fire inspector, and the environmental service. How much does it cost to create such a project? If we take into account that the car wash area will be 120 m2, then the price of the project will vary within 240,000 rubles.
5. Additionally, you will have to draw up a fire evacuation plan for the Fire Inspectorate and obtain permission from the SES to use detergents.

How much does it cost to collect all the documents to organize a car wash? The approximate amount is 250,000 rubles.

To obtain all the permits, you need to spend several months, so, most often, novice businessmen turn to consulting firms that collect documents and can do everything in the shortest possible time for an additional fee.

How much does it cost to open a car wash - choosing equipment

The quality of the equipment determines whether you can confidently conquer your niche in this business. You can purchase imported equipment or look for specialists in this field among domestic manufacturers.

How much does it cost to open a self-service car wash and purchase all the equipment? Much depends on how many cars you expect to receive at the same time.

As a rule, a car wash is divided into 3-6 bays. In addition to the design itself, you need to purchase a sufficient amount of detergent, special clothing and vacuum cleaners to clean the inside of the machine.

Another important point is the purchase of a terminal in which clients will make payments for services. It is best to take money for time or set a fixed amount for one car (one for each type of car wash).

№	Equipment	Quantity	Price, rub.)
TOTAL:			3,757,500 rubles
1.	Complete self-service car wash for 3 stations	1	3 600 000
2.	Self-service car wash control controller	2	34 000
3.	Car shampoo	100 l	12 000
4.	Car wax	100 l	20 000
5.	concentrate for cleaning the inside of the car	50 l	8 000
6.	Vacuum cleaner	3	66 000
7.	Workwear	5 sets	7 500
8.	Glass cleaner	20 l	10 000

As a rule, a ready-made washing complex is equipped with all the necessary equipment. It has pumps, washing guns, a container for filling liquid depending on the selected type of cleaning (washing wheels, glass, body, engine, waxing, etc.)

Water is supplied hot (+40 ºС) and cold. Pressure – no more than 140 Bar.

The washing controller must be made of durable steel, have luminous buttons, and be waterproof. It has a special program installed, which depends on the selected payment mode for services.

For example, some terminals accept plastic cards sold by car wash operators. Other controllers have a built-in coin acceptor, which issues a coupon after receiving money.

Prepare a room for staff, where there will be a table, an armchair, a kettle, and, if possible, a TV. You can set up a workplace for the operator by bringing unnecessary furniture from home, and workers will take dishes and food with them if necessary.

HR and marketing

The total salary for 1 month of work for two employees is about 30,000 rubles. Operators can clean the premises for a small additional fee. The owner of a self-service car wash can prepare accounting reports.

Advertising and marketing strategies for self-service car washes are very important. First of all, order signs and indicators that can be hung at traffic lights and pedestrian crossings. You also need to develop a large and visible sign for the sink itself - take care of this issue before opening the outlet.

Order a batch of business cards or flyers. Distribute them at gas stations, service centers, and hand them out to people in parking lots. If your budget allows, then order advertising on the radio.

№	Name advertising services	Qty	total amount (rub.)
TOTAL:			110,000 rubles
1.	Pointer	2	42 000
2.	Signboard	1	50 000
3.	Flyers	2 000	4 000
4.	Business cards	1 000	2 000
5.	Billboard	1 month rental	12 000

Business idea for opening a self-service car wash.

What equipment is needed? Preparation of documents.

Details about how much it costs to open a self-service car wash

We have come to the main question: how much does it cost to open a self-service car wash and when will the business pay off?

Let's start by calculating the costs of opening a car wash:

How much car wash services will cost depends on their duration and type:

1. We will count on the fact that each driver will want to use all the services - it will cost about 200 rubles.
2. The car wash operates every day for 12 hours and has 3 bays.
3. The full range of services takes about 10 minutes.
4. You should not count on the fact that there will be a line of cars near the car wash. At best, about 80 clients will visit you per day.
5. You will earn 16,000 per day, and about 480,000 rubles per month.
6. Net profit (from the above amount we took away wages, utilities, rent, spending on detergents, tax deductions) will be about 300,000 rubles.
7. If the car wash is loaded with 80 cars daily, the business will pay for itself in 12-14 months.

We answered the main question of novice businessmen: how much does it cost to open a car wash. Unfortunately, it is impossible to guarantee that a business will actually pay off within a year of operation. It all depends on a number of factors - population, location of the car wash, demand for the service, cost. In addition, the business is seasonal - cars are washed less often in winter.

If you have drawn up your own business plan, in which you took into account all the factors, and are convinced that the business will pay off and become a source of stable income, all that remains is to wish you good luck.

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Today, having a car will no longer surprise anyone.

A personal car indicates the mobility of its owner, because to be efficient, you need to move a lot around the city and around the country.

The number of cars is growing in cities, which means that motorists will place demand on the services of service centers.

The presence of a recreation area, a cafe, and a car wash at them will make such an object a favorite place for drivers to hang out.

City dust in the summer and street dirt in the fall make the car unattractive, and the “clean city” events held

The traffic police force all motorists to keep their “iron horse” clean.

So the car washing service will have good profitability.

What does it take to open a car wash?

To begin with, it is important to answer the questions:

• where to begin;
• how to organize a business;
• and how much will all this cost?

Any business requires careful calculations and justification, which are reflected in the business plan. This document should contain information about the enterprise's planned expenses, payback and expected profit.

Firstly, The future owner of a car wash should have a good idea of ​​what costs he will incur and whether it is worth spending money on it.

The most important thing is to agree and obtain the necessary documentation:

• municipal permit;
• certificates for washing equipment;
• passport for the object;
• license agreement;
• environmental agreement;
• conclusion with the fire inspection.

The list of such documents remains open, because it is no secret that in Russia it is difficult to start your own business due to the corruption component of the economy. But if a person has made a decision and is passionate about it, he doesn’t care about any difficulties, the main thing is to believe in your strength and love the work you are doing.

Next, it is important to decide on the location. The number of customers who will use its services depends on where the car wash will be located. As a rule, a convenient location for a car wash would be near busy highways, city avenues, city entrances, or next to a car service center. At the same time, it must be taken into account that in large transport hubs you may encounter an excess of clientele.

Thirdly, the work requires equipment:

• compressor;
• water supply device;
• washing vacuum cleaner.

The best option for a car wash is to use imported equipment, which, although expensive, is at the same time powerful and productive. In addition to the equipment, you will need consumables for washing and polishing the body.

The profitability of a car wash is on average 40%.

But the income will depend on the season and time of day. Maximum customers use the car wash services during peak hours and evenings. If you properly organize the reception of clients, the profit will be maximum, which will allow you to quickly recoup the project and earn a stable income.

Any business needs workers - those who will directly perform the work of washing the car.

When selecting working personnel, it is advisable to be guided by two criteria:

• knowledge and ability to use washing equipment;
• ability to establish contact with clients.

Of course, in any business it is important to use the work of specialists in their field, but they are not easy to find. As you know, professionals don’t lie on the road. The main thing in specialists is not the presence of higher education, but the desire to work, learn, grow and develop, and over time this will make people indispensable. It is important to motivate staff, so salaries should be determined based on the actual amount of work. The presence of 6-7 such washers with round-the-clock operation will be the best option for the development of this business and will allow you to extract maximum benefits.

Since it is impossible to know everything and immediately apply it, any business must begin with basic proposals. As the business grows, the car wash can expand its product line, and this will give the business an additional impetus for development and increase sustainability in the off-season, when there is little or no traffic flow.

The list of services is quite wide and includes external engine washing, dry cleaning, body polishing, and interior cleaning. In the future, you can further develop related services and new areas of development and improvement, for example: car tuning, a form of payment in installments, a system of discounts, promotions and prize draws among regular customers, etc.

How much money does it take to open a car wash?

So, the implementation of the entire complex of the above measures requires about 2 million rubles. Of these, 1 million is required for the approval of project documentation, and 150-200 thousand for renting land. The option of building car wash bays yourself is possible, but it requires additional approvals and about 3 million rubles for the construction itself.

In conditions of high risk of doing business and limited free resources, many people prefer renting. Further, 230-250 thousand will be needed for the purchase of equipment, 9 thousand for consumables, and 200 thousand for staff salaries. As you know, the profitability of a car wash is 30-40%, which means that the average monthly income, taking into account expenses, will be about 200 thousand rubles.

These figures are averages as the market is constantly changing and prices may rise.

Car wash is a very profitable and not very difficult type of business to organize.

This article tells you how to open a car wash from scratch, what is required for this and how to organize a business so that profits flow into your hands like a deep river.

Relevance

Car washes are needed in absolutely any city and at any time of the year. In winter, sand, reagents and salt are washed off at sinks. In the spring, motorists wash their cars every 2-3 days due to dirt and puddles on the roads. In the summer, car owners polish their “iron horses” until they shine. In autumn - wash away dirt and leaves.

Profitability

According to professionals, a car wash is a profitable enterprise. Its profitability is 30-40%. Full payback occurs after 12-16 months, and with more expensive portal options - after 1-2 years.

Business plan for opening a car wash

Before you open your own car wash, you should develop a business plan. It is necessary to calculate in detail the income, costs, payback and profitability of the enterprise. Analyze possible prospects for the development of this commercial enterprise.

• strategy;
• business;
• specifics of marketing;
• car wash market.

The financial and accounting part of your business plan depends on the location of the car wash and consists of the following points:

• erection;
• preparation of necessary documents;
• land expenses;
• consumables, equipment costs;
• repair costs;
• operation of equipment.

It is necessary to think through all the points very carefully.

List of required documents

What documents are needed to open a car wash?

The full package of documents required to obtain a SEZ (sanitary and epidemiological report) is defined in the order of Rospotrebnadzor No. 776 of November 21, 2005 (clause 19).

So, in order to open a car wash, you will need:

1. conclude a land lease agreement with the Moscow Land Committee;
2. obtain permission from the district administration in which the car wash is located, as well as conclusions from Moskompriroda, the State Sanitary and Epidemiological Supervision Authority, the Fire Service, and the Mosvodostok MP;
3. coordinate the construction plan with the Moscow Architecture Committee.

Also, in accordance with the order of the Moscow government, the following must be provided:

• document on registration of cash register equipment;
• an agreement for cleaning the area adjacent to the car wash and removing solid household waste from it;
• land lease agreement;
• situational plan indicating the boundaries of the land plot.

Since there are no general requirements for these documents for all enterprises, Rospotrebnadzor independently determines the need for them when it goes to the site for the purpose of inspection.

The Moscow Government Department of Communications and Transport must be notified of the construction or start of work on a car wash. In order to obtain a SEZ and approve the project, you need to call the territorial department of Rospotrebnadzor.

An important aspect when opening is a well-chosen location for a new car wash.

Place and room for car wash

As mentioned above, the speed of payback and profitability of the enterprise will directly depend on the location. It is known that car washes are ideally located on the sides of large city avenues and busy highways. Many car washes are located at the entrances to the city, border and customs posts. However, near major transport hubs, car washes may suffer from excessive vehicular traffic. As a result, potential clients often refuse to maneuver between cars scurrying back and forth. Practice shows that it is most profitable to locate car washes at gas stations, car parks and service stations.

Read also: What should you consider when drawing up a business plan for a wedding agency?

Those who do not have enough money to build their own building for a car wash can rent a suitable room at the ATP. And there is less hassle with paperwork. And the location of almost all motor transport enterprises is familiar to motorists.

Please note that a certain area will need to be allocated for storing consumables.

Cleaning for car washes

Global environmental problems set requirements that you will have to comply with when organizing a car wash. For example, opening a car wash will not be allowed without a water purification system. Water purification filters are used to remove oil products, fats and other chemicals found in wastewater.

This equipment is a compact, transportable unit. The water purification operation occurs in several stages. Due to the circulation tank, it becomes possible to use a reverse water purification cycle. As a result, the water circulates through the circuit several times and is purified, this makes it possible to ensure that the water does not contain impurities. It is best to place the cleaning equipment in a heated room, since it is operated at temperatures above +5.

How to choose the right staff

After overcoming all the bureaucratic obstacles, you will need to start recruiting your staff.

The main requirements for potential employees are:

• availability of knowledge about cars (determined based on the specifics of the enterprise);
• responsibility and friendliness (necessary for acquiring and growing a list of regular customers).

24-hour operation is the optimal operating schedule for a car wash. For the successful operation of the enterprise, you will need to hire 1 foreman and 5-6 washers.

Employees with higher education are not the main goal of the company, so you can also hire students. The amount of wages will be proportional to the amount of work performed. The motivational side is also important, which is provided by material incentives for employees. Branded overalls with a logo will serve as a way to create a positive image of the car wash.

To open a small car wash you will need 5-6 washers

To determine how much it costs to open a car wash, calculate the rental costs (this data needs to be clarified depending on the specific location) and add the cost of the equipment:

• high-pressure apparatus with heated water (from $1800 to 3000),
• high-pressure apparatus for supplying water to 1 station (from $500 to 1300),
• compressor ($200-250),
• washing vacuum cleaner or vacuum cleaner ($400-550),
• used water purification systems ($4800-6600).